【Hong Kong】 – Innovation meets community! We are thrilled to share highlights from our recent collaboration at SPORTS EXPO, Hong Kong’s very first free sports interactive experience hub.
Located right in the heart of Mong Kok inside THE FOREST shopping mall, SPORTS EXPO is an incredible initiative planned by the Urban Renewal Authority (URA) and operated by the Hong Kong Playground Association (HKPA). It was the perfect backdrop for a high-energy community experience powered by HADO’s phygital sports technology.
A Celebration of Community, Collaboration, and Connection
The event brought together an incredible mix of youth, parents, and community leaders to experience the future of digital sports tracking and AR competition. It wasn’t just about winning; it was about celebrating teamwork, perseverance, and mutual support.
Participants proudly held up fun, energetic props celebrating their achievements, such as “Best Dad Ever,” “MVP,” “Dream Team,” and “Best Offensive Player,” showcasing the deeply inclusive and empowering nature of the tournament (Ref: image_ec1225.jpg). From thrilling comebacks to outstanding individual skills, every participant embodied the true spirit of sportsmanship!
We would like to extend our sincere thanks to the Urban Renewal Authority and the Hong Kong Playground Association for their stellar organization and dedication to promoting community well-being and active lifestyles through innovative sports. We also thank HADO Hong Kong for providing the core technical and equipment support to make this event a resounding success.
Bring HADO to Your Community Hub or Venue
This successful activation at SPORTS EXPO proves that HADO is the ultimate tool for driving deep visitor engagement, creating memorable family bonding experiences, and revitalizing community spaces.
HADO Hong Kong is actively expanding across the region, and we are looking to partner with property developers, non-governmental organizations (NGOs), sports associations, and commercial venue owners to create next-generation experiential activations.
- Want to host a tech-sport tournament at your venue?
- Looking to integrate AR sports into your community or youth outreach programs?
- Interested in team training sessions or equipment acquisition?